Brandon Elliott: (00:00)
We collect about $50,000 a month off of the cash flow, and we get great tax benefits with a bunch of cost segregations. We do short term rentals. Most people go after the deal, the real estate, the investment, or the opportunity comes by. They see that first, and then they’re like, oh, crap, now I need to get the money for it. So they don’t have a foundation. There’s 45 different metrics on how these banks and lenders are judging you. Those are the rules, and if you don’t know them, then you are winging it. And of course, you’re getting denied when you actually know how to get this capital first. You can take down selectively the right opportunities and cash flow like crazy, but it would be really just cool to see the legacy that I’ve created and the impact and the people that I’ve inspired and the givings that I’ve been able to.

Noah Kesslin: (00:45)
Welcome back to the REM podcast. My name is Noah, and today we have

Brandon Elliott: (00:49)
Brandon Elliot. What’s up guys? How we doing? What’s

Noah Kesslin: (00:52)
Going on? Thank you for coming on and taking the time. I wanna start by kind of getting your journey into real estate and what specifically drew you to this niche?

Brandon Elliott: (01:02)
Yeah, man. Uh, back in 2011, I started working for a company. I, I was doing door to door sales for Kirby vacuum cleaners. It was kind of wild, and I got good at it and I knocked on somebody’s door and they told me, Hey, you gotta work for me. We’re doing real estate. And I was like, huh, sounds cool. And so I ended up getting a lot of education around that time. There was a lot of nods, notice of default foreclosure stuff. And so I, I saw the system in place when I was working with them, and it was so exciting and it like lit me up that I wanted to do more and more of it. We were helping out a lot of people making a lot of money and, and the systems were in place, which was very exciting. So that’s what kind of got me started and I just started soaking up all the books, podcasts, YouTube, like this to be able to get more education on it.

Noah Kesslin: (01:46)
Awesome, awesome. And give us a little backstory, what was your life like before entering real estate?

Brandon Elliott: (01:53)
So, I used to be a, a big pothead. I’m from New Jersey, originally. Moved out here to San Diego, California in 2010, and I was just lost, you know, misguided. I didn’t like, grew up without a, a father figure or anybody. My mom was maned depressive, bipolar. And so we grew up American poor, I say. So we always had like food stamps or like help, uh, section eight help from local churches and schools around Christmas and Thanksgiving, stuff like that. So super blessed, but it was always about like the lights, you know, being on or like, you know, are we gonna make rent type of thing. And so at a young age, I got my first job at age 12, and then being in that atmosphere around restaurants under the table and everybody else was smoking weed around me, I ended up doing that as well and liked it and laughed for the first time, all that stuff.

Brandon Elliott: (02:42)
And it took me down this bad path. So yeah, eventually I just made all the mistakes. Like I, I had an explosion in my apartment making hash oil, uh, like a complete moron. That was September 25th, 2013. I was trying to make a bunch of hash oil and sell it and trying to catch the sunset and surf before I did. So I was rushing and a bunch of stupid things. And really, I, I needed that time in, in that moment because my personality type, if I would’ve got like a little slap on the wrist, like nothing would’ve changed. I needed God to like totally take me off the path that I was on and say, enough is enough, and have an explosion on that road so that I could get on, on the track that I was destined for. And, and that’s what I needed. And so unfortunately I had an explosion.

Brandon Elliott: (03:24)
All the windows popped out. There was fire in the kitchen, I was on fire. I got tossed in about five feet into my living room. I, I hopped up and I realized like my, I’m on fire, you know, I was wearing basketball, shorts, socks and a t-shirt and the t-shirt, you know, burnt right off me. The socks protected me. I was wearing baseball gloves randomly, which protected my, my hands. Like you could see skin graft there, but I burnt 40% of my body. I was induced into a coma for a week. I went through three surgeries. I had to learn how to walk again. It was just a crazy pivotal point in my life that like, just something had to change. And I had court charges over me. I was facing up to 12 years in prison, like first time. And I was like, ho like what?

Brandon Elliott: (04:07)
Like, you know, young, dumb and misguided and just, I was like, there’s no like second chances, no second. Like, I didn’t know, you know. And so eventually I got a lawyer, I got a mentor, and I was getting coached on what to do and do start changing my life. And yeah, long story short, I, the day when court came around finally two years later, I, I had the opportunity to, to share my story and the judge was about to sentence me to three years in prison, which was like, what the heck? I’m looking at my lawyer like, what, what did you do? Like , what, how did we do this? And after I got to, I was prepared from a, a mentor after I gotta share my story and I just rattled off for about 10 minutes. They, they realized it wasn’t malicious, it wasn’t gonna happen again.

Brandon Elliott: (04:47)
And she just did a complete 180 and she gave me house arrest and she gave me an opportunity. I got two felonies, a misdemeanor and house arrest and probation for three years. Uh, just last year I actually went back to court and got everything removed. And so I don’t have that stuff on my record anymore. ’cause when I have kids in the next few years, I wanna make sure, like I’ll still tell ’em my story, but I can say like, Hey, I fought, you know, to, to get things corrected. So yeah, that, that’s kind of how I got started was I needed something different. And uh, and I was tired of working restaurants. I was tired of being around the wrong crowd, wrong people, selling drugs, doing drugs. And, uh, real estate started getting me excited. And so I just went down this rabbit hole of work, my tail off two jobs full time and study four hours every single day for two years. And so when 2015 come around, I finally had the kaons to take action and fail forward and, and make all the mistakes. But still started blessing, you know, blessing after blessing came. And the Burr strategy is what I fell in love with.

Noah Kesslin: (05:50)
That’s awesome. When it comes to going back to your first job, I’m assuming was the waiter job, when it comes to waiters, I feel like it’s almost a stepping stone into sales. Would you agree with that? Yeah. And how do you think that that helped where you’re at now? Well,

Brandon Elliott: (06:05)
My first job, technically I was 12 years old and I was scrubbing dishes in the back of a, of a restaurant. And it, god bless the, the woman. She was like my, my guardian angel, she owned the restaurant. I met her at church and she saw that I was trying, I like for since nine years old, I was trying to pick weeds in the neighborhood and cut grass and try to get a job. And so she ended up giving me an opportunity, but I was supposed to be 18 years old to work there ’cause they had a couple bars and everything else. So they like treated me as one of their kids and paid me under the table and it was awesome. But yeah, I think getting to communicate, especially like, believe it or not, I’m actually very introvert and like, I get worn out after like, you know, pouring my all, but, and for a long time I, I just didn’t, I don’t like all eyes on me or all attention.

Brandon Elliott: (06:49)
And so that was nerve wracking. But I think getting to do, you know, the, the waitering and serving it helps get outta your bubble, get to network with people and get to learn more about people. And communication skills are so imperative. It’s like so important for your success. How to communicate. It’s like everything, right? And doing door to door sales has really helped take me to the next level as well. Like there’s nothing better than getting a door slammed in your face and all your feelings, like tossed out the window of like, oh dang . And then being able to provide value, right? And serve somebody to the highest, you know, possibility. It’s, it’s a great, great feeling.

Noah Kesslin: (07:25)
That’s awesome. When you look back then to today, what is your business look like right now and where are you planning to go with it for the next, you know, couple years

Brandon Elliott: (07:36)
For sure. So 2015 I got started in real estate and it totally changed my life. Like, changed my life within just two years I was able to get out of the restaurants and I was making much like, I think my first year I, I started making about 10,000 in cash flow because I just like hustled and I was making way more than I was making in restaurants. But I, I kept the jobs ’cause I had that poor poverty mindset. Eventually I got fired two years later because I was taking all these real estate calls and all these things during the day. They were like, dude, what are you, like,

Noah Kesslin: (08:07)
Go get outta here.

Brandon Elliott: (08:08)
Yeah, you can’t do that. Like, you gotta care about this, this business and your job more and you do your own thing outside of it. And I respect that and I just wasn’t, I I was doing them wrong, you know, so they gave me the blessing. It was terrifying at first, you know, like it is for any brand new entrepreneur. But when I went all in, there was blessings one after another after that, the next, like two days later, I got an opportunity to start investing out here locally in San Diego. And I made 160,000 in six months. It was like just night and day difference. And so nowadays, you know, 10 years in the game, we’ve been, for real estate, we have 14 million in real estate assets. We have about 4.3 million in equity. We collect about $50,000 a month off of the cash flow.

Brandon Elliott: (08:51)
And we get great tax benefits with a bunch of cost segregations. We do short-term rentals. We’re actually doing a little switch ru on some long-term rentals just because of the overall market, what we’ve seen. But I’m not the guy that’s taking down a dozen properties per month or even 12 properties in, in a year. You know, I’m, I’m just not that guy. I take down one or two deals, but I go for home runs every year, you know, one or two deals per year. And, uh, I’m aiming for like a, like on the worst case scenario, quarter million, but really aiming for a half a million or more off of these deals. And so it’s been a huge blessing. Our other business, it’s a online coaching program, you know, a credit council elite, we teach business owners how to actually be able to get the funding right, like real estate was the thing that changed my life. Credit was the catalyst to be able to put the fuel to the fire. And without credit, I don’t know where I would be 100%. So we teach business owners how to be able to get up to 500,000 with rates as low as 0% and how to be able to repeat that every six months per person. And so we started our own business for that teaching people in 2017 and we filled out over 3,800 members now we have about 20 employees. It’s, it’s been incredible want

Tony Javier: (10:05)
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Noah Kesslin: (10:46)
When it comes to credit and getting loans and lines of credit, why do you think so many investors overlook that piece of it and how much they can really utilize? Yeah,

Brandon Elliott: (10:58)
It’s, well, number one, you don’t know what you don’t know. And because it wasn’t taught in school and it wasn’t taught at the dinner table, you know, we’re all playing real life monopoly like the board game, except nobody knows the rules. You know, like when you’re playing Monopoly around, you know, the holidays with your friends and family, like when you pass, go, what are you supposed to collect

Noah Kesslin: (11:17)
When you pass, go, it’s like 200 bucks, right? 200

Brandon Elliott: (11:20)
Bucks. Like it’s all engraved in us. Like we know this to be true. We know the rules, right? Yeah. And so it, when you’re playing, if you forget because you’re like having fun, you’re just laughing a bunch, then maybe you’ll get like a little bump, a little elbow from you know, your friends and family and say like, Hey, don’t forget you’re $200, right? If you’re playing with my family, I’m, I’m promise, like they’re, they’re playing to win .

Noah Kesslin: (11:41)
Oh, it’s, it’s the east coasters for sure. Yeah. Yeah. My family’s not saying anything either.

Brandon Elliott: (11:47)
They’re not saying nothing. Right? It’s that east coast love, right? Oh,

Noah Kesslin: (11:52)
Gotta pay attention.

Brandon Elliott: (11:54)
Yeah. And it’s just one of those things, it’s like that’s, that’s so true to life. Like we’re playing real life monopoly right now except nobody knows the rules, so therefore you’re not getting the funding that you could here in America, they give out so much funding. We actually have a list of 9,500 banks state by state in order from top to bottom which ones give out the most funding and we have it broken down. They all want to lend to us, right? That’s, they need to lend to us. If they’re not lending, they will go outta business, right? They’re looking for high and low risk. And if you don’t know how to position yourself in front of them properly, we always go for no or low doc type of requirements. But if you don’t do that, then you’re, you’re just winging it because you don’t know the rules, therefore you’re getting denied.

Brandon Elliott: (12:36)
And most people, let’s be really clear, most people go after the deal, the real estate, the investment or the opportunity comes by, they see that first and then they’re like, oh crap, now I need to get the money for it. So they don’t have a foundation. What I can tell you is like when you learn how to get this a bunch of funding at the best terms and conditions and you know how to talk to the banks properly, then you have that foundation and you can beat out the competition quickly and you’re not panicking, you’re not losing sleep. Like we, we just teach that whole process.

Noah Kesslin: (13:06)
Gotcha. What do you think the most common misconception is about that offer?

Brandon Elliott: (13:12)
Most people think that they need to show a bunch of tax returns or documents or because they don’t make enough or something. They’re like, no, this bank isn’t going to get me approved. Or you say you can get funding with Chase and Bank of America, but no, I’ve tried and I got denied. And, and it’s like you only, you’re doing it in your own way. What you don’t realize is that there’s 45 different metrics on how these banks and lenders are judging you. Those are the rules, and if you don’t know them, then you’re winging it. And of course you’re getting denied. You know? So if you, if you learn those rules, there’s a box that these banks are trying to place you in as a low risk so that you fit within their box of lending. And if you say the right things, if you position yourself with a strong relationship and if you’re six boxes that make up your credit profile are in good shape, you don’t need to show any tax returns. You don’t need to show any documentation, you just need to position yourself properly so that you fit dead center in the middle of that box and get them to say, yes, we can actually, like with our methods, we show people how to get up to 90% approval odds with the highest limits possible and the best terms and conditions.

Noah Kesslin: (14:17)
That’s awesome. Back to the real estate side, we’re definitely in a weird space right now in real estate. Sure. When you pick up deals, I know you said you’re only doing, you know, one or two a year, just home run deals. Are you doing more bur or are you keeping ’em all as rentals or are you doing some fix and flip or what’s kind of your strategy today?

Brandon Elliott: (14:38)
100%. So my main bread and butter is always the Burr strategy. That’s my number one thing. If the return on that, like the refi is just so crazy, like, and it makes sense, cash on cash, like there was one deal that we ended up in 90 days did a renovation and we were gonna refinance it, but we were about to actually net 475,000 after all expenses were paid. We got a, a wire for 730. We were like, if I refinanced it, yes, I would have no money into it. Great. And yes, we’d get some tax benefits, great, but we were already good that year on taxes from other properties and the cash flow, it was, you know, a couple grand. So it’s like I could just get all that money right now, put it to work, versus it would take me a couple years to be able to get that money back. So cash on cash value, it just made sense to like sell it. We don’t like to sell it as, as, you know, as much as we can. We wanna keep it, but yeah, that’s, it’s always burr strategy first, and then if the numbers make sense to just offload it, then we’re not gonna be a fool with it. Gotcha.

Noah Kesslin: (15:42)
Awesome. Cool. Can you share maybe one or two key strategies that you guys are using that have made the biggest impact for you this year?

Brandon Elliott: (15:50)
You know, I think networking is always key when you’re getting yourself around the right network, you know, mastermind groups is what I’m talking about. You know, pay to play. Uh, I constantly invest a quarter million into myself each and every year and it’s been able to, bless me, one of my best, most incredible strongest investments and greatest mentors is Ken Clothier with Boardroom. And just honest to god, like, uh, you know, I say he is like a brother from another, even though like I’m the age of his like son. So he is like a, you know, but kind of sounds weird like a father figure. Like, but he’s like, he’s like that dude, he’s that guy. He is very similar to me and, uh, he’s got a his heart in the right place and he is really, he’s been there and he is done it and he is helped me out tremendously, uh, real estate wise, but also just life and credits and like business wise and structure.

Brandon Elliott: (16:35)
And so, so that’s been just investing in myself and getting around people to pay to play and get like, take the elevator approach. It’s like a slingshot right to the, to the top. And that’s been incredible for us. Yeah, I, I think so many people sleep on credit and so I would always just encourage, like, if you need money right now, like we all do good. Like, let me show you how to talk to these banks properly and get some incredible results. You know, like it’s a game changer when you were prepared and positioned before that opportunity comes around. A lot of people that are listening to this, like you guys all know you guys are strong entrepreneurs and and hustlers that know how to find opportunities, opportunities come and go and you can see them, you can capture them, but if you constantly are missing out on them, like when’s enough, enough, it brings a lot of peace when you actually know how to get this capital first, you can take down selectively the right opportunities and cash flow like crazy.

Noah Kesslin: (17:29)
That’s awesome. Obviously there’s a lot of people in this space that call themselves real estate investors and then there’s, you know, the higher end real estate investors. What do you think separates the top investors from everyone else in your experience?

Brandon Elliott: (17:43)
I think just action, like the do part is pretty important. and then realizing that as like, it sounds cool, it sound like you know, all the things of being a real estate investor, but you gotta understand like it’s a business. It’s, it’s, it’s not complicated to buy something beat up and make something pretty and then make it valuable and build value. It’s very simple, right? People overcomplicated out there, the ones that want to be gurus totally cool, but it’s like, you know, we all have something to teach and help people out with, which is great, but understand, like it’s not complicated to do it, but you gotta, when you treat it as a business, like a real business and you’re really tracking KPIs and real like data, data-driven decisions, then now you have a business. And so business is business for anything. If you show me your, your KPIs and your numbers, I can start picking it apart and I can start blessing and like guiding and saying, Hey, you know, having critical questions to ask and, and challenging certain areas.

Brandon Elliott: (18:40)
That’s the different piece that I think a lot of people that are very talented and skilled, they have that piece of it dialed down the business part and it’s really, really critical. And most people like, they’re like, what, what are KPIs? What, like, what is that? It’s like, oh man, we’re not talking the same level. And if you’re successful at a treat, like, congratulations, how the hell did you do it is, you’re an ultimate hustler, but I bet you you’re pulling out your hair and, and if you don’t wanna look like me, then it’s like you gotta start dialing in and get like the, the data and the financials down because it always leaves a, a trail, it always leaves clues and, and that gets really, really fun when you start understanding as like the business side of it.

Noah Kesslin: (19:21)
Yeah, for sure. When it comes to the word success, everyone has their own definition for it. What’s your definition and what does it mean to you and how do you use that to how you structure your business and how you live your life? Hmm.

Brandon Elliott: (19:35)
That’s such a good question. The first thing that comes to mind is legacy and impact. You know, like the more people that I can serve, that I can bless, that I can inspire for them to do the same thing that I did or better than me. It’s like that’s always so, so fulfilling, so motivating myself. I’ve had people that I’ve mentored and they get deals faster, stronger, better, like that. It’s like you’re just like championing them along and it’s like, yes, like that feels so good because even when they’re going through the mud of it and it’s like difficult, you could see them freaking out. Like you only can laugh because it’s like you’ve been there as well and you’re also looking at the whole picture when they’re only seeing it like in there and you’re like, oh, you’re gonna be fine, dude, you’re, you’re overcomplicating it, take a deep breath and then you see them through it.

Brandon Elliott: (20:21)
Like that’s a good feeling. But I think when I’m gone on this planet after a thousand years, I’m just kidding. no, after, you know, after, uh, I’m, I’m, uh, when my, my day’s done here, um, it would be really just cool to see the legacy that I’ve created and the impact and the people that I’ve inspired and the givings that I’ve been able to acquire and, and pass on to others. Like we set up Credit Counsel Elite as a for-purpose business, and so 10% of gross income that comes in from the very top we, we give back to nonprofits that we believe in and support. And so that’s, I would love to like crank that up one day of my CFO always tells me we gotta bring that down because it makes our margins look crazy. But, um, but it’d be cool to be able to crank that up and like, instead of giving like the, the natural tithing church related is like give 10%, it’d be so cool to flip that. It’s like, live off 10% and give 90 just to see what that would look like. I, I feel like that’d be cool. I don’t know if we’re ever yet there, but I’m just saying that’d be cool.

Noah Kesslin: (21:21)
That’s awesome. That’s awesome. When it comes to, I feel like most investors get into the space for time freedom and to live a lifestyle that they can’t do working for someone else, right? How do you balance, because a lot of people then get into the space and they’re like, whoa, this is a lot more time than I thought it was gonna be. How do you balance that, you know, work life balance in, in your business?

Brandon Elliott: (21:44)
That’s so good, man. It’s, it’s so funny. It’s, um, like everybody wants to become an entrepreneur for time freedom and financial freedom, right? And then you go all in, you got the balls to do it, somebody tricked you into doing it and you’re like, I’m actually giving like double my time. I quit my 40 hours a week to, to pick up 80. What the hell? Yeah. It’s kind of funny, it’s, there’s certain days that it’s like in business that it’s like you could be jumping for joy and like everything’s going right, sunshine and rainbows and then the next day it’s like you’re on suicide watch, not really suicide. Watch that. That’s, it’s not even, uh, it’s not fun or fair to, to even bring that up, but it’s like you’re on like, oh my God, like the world is melting around me and it’s, it’s a crazy ebb and flow that eventually you just laugh off in those Yeah, in those moments.

Brandon Elliott: (22:30)
But yeah, I think, I think it, the more that people identify that, like when I was first dating my now wife this December will be 10 years for us, congratulations. Um, when we first got together, it was like one of those situations that I was like hustling, hustling, hustling. And so I wasn’t treating it as a nine to five, like a normal job. And most business owners like, that won’t be your situation either. You’re gonna have to figure out other hours. But what I started seeing is sacrifice within our relationship, because I’m working into the evening and late nights and early mornings and she’s more of a quality time and, and you know, as a man it’s very easy to say, well babe, I’m doing it for the family. I’m doing it for our future, our finances, like doing it for our future kids, doing it for you.

Brandon Elliott: (23:18)
And you can get that resentment, but your woman doesn’t care about that fellas, right? Yeah. Like, they care about you, they care about the time they, they care about like making sure you’re good to be a warrior the next day. And so that, that led like back and forth, uh, until I finally had a good male figure, a good mentor like pour into me and say like, Hey, hey, dumb dumb. Like, you know, you got it backwards, homeboy, let me explain it to you. Then. Uh, that was really eye-opening to me and, and things changed once I started trying to just, uh, time management, right? It’s, it’s time management of understanding, hey, there’s always gonna be something to do, always. So what needs to get done today? The top three things that’s gonna move the boat forward and how do I elevate and delegate and how can I, what can you know if it doesn’t get done today?

Brandon Elliott: (24:04)
Is it okay tomorrow? Are we gonna die? Like, is it that bad? Are we really going to sacrifice? And there’s gonna be certain times that hey, you do need to go above and beyond to get things done. Just having that conversation upfront and allow her to be working with you, not colliding against you, there’s gonna be times that you’re gonna have to break those time restrictions, otherwise do your best to try to keep it as a nine to five or something like that so that you’re not taken away from your kids, your family, because that’s the biggest thing. Money will come and go. Your family’s there for life. Make sure you don’t break that bond.

Noah Kesslin: (24:35)
Yeah, I love that when it comes to the new ai, you know, everyone’s talking about it. Yeah. How is it affecting your business and how do you think it’s going to affect the business as far as real estate and your business? Uh, you know, the, the credit part. How do you think it’s gonna affect that in the next, let’s say, you know, one to five years?

Brandon Elliott: (24:53)
It’s funny, man, I’ve been preying on this more frequently of, uh, preying that it, it like not turning this into my idol and not like it, it’s not like God will always be my number one, but it’s like, it’s very, I, I see myself on my phone more. I see us using ai, relying on it more and not just relying in like what God’s given us. And, and it’s cool to all the techniques and strategy of what AI is doing and how we can actually just move like faster, further smarter. Like you could do some crazy stuff like wild and our team is doing it and it like, it feels good because it looks like high level something that would’ve cost us a grip of money took a very long time and only from like a professional like top dollar lawyer or something like that, you know, coder and all these things.

Brandon Elliott: (25:42)
And so seeing us use it, do it and really aiming for excellence, it feels good on the fulfillment side because, you know, it, it’s something as if we would’ve had to find like a hundred employees instead we’re we’re knocking out like less than 30 and just like crushing it. I think it’s only gonna get better and better. And, uh, kind of like ai uh, avatars and videos like two years ago it was a little like, you could tell a little bit and it’s like, ugh. And like looking at stuff lately, I’m like, oh, that, that one actually looks really good. And it’s like, well, we should actually invest now that makes sense, but I’m also thinking, I bet you in the next eight months it’s gonna get like 10 times even better. And uh, but it’s one of those things you still gotta invest now and not wait for that because if you don’t do it, you’re gonna miss out. You’re gonna be well behind. So it’s like stay up to date with that stuff, use and abuse it while you can and understand it’s gonna get better and better, but there’s so much money to ma to be made for others that aren’t utilizing it that, um, you can capitalize off of and just really aim for excellence in such a powerful way to grow, start scale your business.

Noah Kesslin: (26:51)
That’s awesome. If you were to start over from scratch today, real estate and and CreditWise, where would you start?

Brandon Elliott: (27:00)
So if I had to start over, I would make sure, well I guess I wouldn’t have anything to start with, right? So, uh, , so I I was gonna say like I would cut off all my liabilities and expenses and I would, uh, start doubling down on, um, sales is gonna be the number one thing. If I knew what I know now, I would just triple down on. Uh, and you don’t even need to necessarily go door to door, even though that person in interaction is always gonna be excellent, but you could, you could just do a ton of social media. It’s always about a funnel, right? It’s like if you get in front of a million people, then you get a million people to know you, right? And then if at a million people you get a hundred thousand that actually like you, then that’s a hundred thousand outta that million, right?

Brandon Elliott: (27:44)
And then if you get 10,000 outta that a hundred thousand that actually trust you, now you have 10,000 potential buyers and there’s always something that they’re gonna either resonate with that they’re gonna like that they’re just gonna wanna spend time with you. It could just be time that they’re willing to spend, you know, five bucks, two bucks, 10 whatever. You could have levels to it. So it’s always about a funnel. How can I get in front of as many people as possible and just, uh, speak your truth and, and also understand it. This isn’t gonna be probably relevant to anybody on here because a lot of people are dialed in, but for any guys or or girls out there that you feel like you don’t have something of value to give, that’s nonsense. That’s always bs. That’s like getting in your ear and negative stuff or self-doubt.

Brandon Elliott: (28:26)
Like that’s all bs Every single person I’ve met has something that they’re good at, that they’re talented, way better than somebody else. That’s just what it is. And so you like, your, your goal in life is figure that thing out, figure that out and double down on it and there’s somebody willing to pay you for that time, hundred percent energy to get there further, faster and, and not have to settle for less. So it’s like double down on that thing that gets you excited and then bless other people with it and they’re willing to pay for it, so why not?

Noah Kesslin: (28:59)
Oh yeah, a hundred percent. I love it. What drives you to keep, you know, innovating and, and, and helping other investors?

Brandon Elliott: (29:06)
It feels really good putting the mask on your face. That analogy for like planes, right? Like it feels good blessing our family for sure. It feels really good. Not just taking care of myself, having the nice house and all the fancy nice things and then being able to buy properties for family members. Like that feels good. But there’s something, it’s, it’s really surprising for me, it was at least when you see other people that you’ve just given them like the the blueprint, like the step by step, the the visual or the verbal of like, Hey, this is what I did. I think if you just do this too in this order, it’s gonna work for you, right? And you could do something similar and then they like the people that get a fraction of those results, it feels really good. But when somebody beats your results or like, you know what I’m saying?

Brandon Elliott: (29:49)
It’s, it’s like, holy cow, it’s not just that even confirmation of it works, but it, like this is going, I know the ripple effect that it’s going to have not just for them but for their family. And that feels so much more fulfilling than you could ever imagine, even for just like blessing our family internally and, you know, extended, um, it feels really, really good. And so I, I think that’s a, that’s something that definitely keeps me going, especially I, I gotta remind myself that when like the business or the people and you know, pe it, everything’s a people business and communication and everything and meeting people are where they’re at. It’s, there’s nothing easy about human beings. So on those tough days, I lean on that and that helps out for sure.

Noah Kesslin: (30:29)
That’s awesome. Yeah, investing is definitely a, a marketing and sales business. That’s, that’s for sure. That’s, uh, that’s the name of the game right there for sure. What’s something that people would be surprised to learn about you?

Brandon Elliott: (30:41)
You know, that’s, that’s a tough question to answer because I’m, I’m always so, I’m always so blunt and I’m always so like transparent. Like I really have nothing to, to hide or lose. I, I would normally say most people would assume that I’m very extrovert and I’m very the opposite. I’m very introvert, but I think I already mentioned that on here. So I don’t know. I have a dog like , you know, like I got a, I got a pit bull. Uh, I don’t know.

Noah Kesslin: (31:07)
Well that’s fine. Well we’ll take it. We’ll take what we can live

Brandon Elliott: (31:10)
In California. I don’t know .

Noah Kesslin: (31:13)
We’ll tell you what we can get. I know you mentioned Kent and in the boardroom. Um, yeah. Is there anyone else that have been a big influence for you in the space?

Brandon Elliott: (31:23)
Yeah, there, there’s um, one gentleman, nobody would know him, but I’ll shout him out. His name, um, is Kitt. He ended up passing a couple years ago. He was an older gentleman, he was a doctor and, uh, somebody here locally, he was in Encinitas, but I ended up meeting him at, when I was going through all my, my ish and I needed to find a mentor in court and I met him at a, at a meeting. It was like an AA meeting type of thing. I didn’t have drinking problems, but I, I went because I had to by court and it was for like drug related stuff like marijuana. And so he was the guy that poured into me. He was my mentor court kind of ordered, but he saw something in me more than I saw at my, in myself at the time. He was the first like male role model figure that I had.

Brandon Elliott: (32:07)
And, and you don’t know how much you need that as a dude and like growing up in the nineties, you’re like just macho, like I can do it, but it’s like you really need somebody to pour into you and, and give a and pull out the best out of you. And that’s, that was, for me at least, that’s, you know, that’s all I can speak on. But he was that mentor that, that said like, Hey man, you’re gonna have a, an opportunity to speak in court. And so no matter what happens, you gotta be prepared for that. And back then, if I, if I didn’t have that like guardian angel to, to prep me for that and have me write things down and take notes, like I would’ve froze up and I I would’ve been in jail for three years. Yeah, that’s like what was gonna happen. And so luckily he prepped me for it and that, that I could never be, um, yeah, just super grateful for that man.

Noah Kesslin: (32:49)
That’s awesome. Well, first off, I’m very proud of you for, you know, where you’ve come from there. That’s, that’s awesome. Where can people, you know, find you, where can people learn more about you? Where can people connect with you?

Brandon Elliott: (32:59)
Yeah, appreciate you, you Noah, for having me on. And this is, uh, this has been a blast. Uh, I greatly, uh, honor and appreciate you guys. You guys can always get connected with me on Instagram. We have our, my personal page is Brandon Elliott Investments. Feel free to DM me or follow me on there. Otherwise, our business page on, on Instagram is Credit Council Elite. If you’re looking to get massive amounts of funding, we teach others how to be able to get up to 500,000 with interest rates as low as 0%. Something that could be repeated every six months. You can check out credit council elite.com, that’s www.creditcouncilelite.com. And yeah, we have a podcast as well. It’s called Ready, set Go, real Estate Investing podcast. We, we drop a new episode every Monday, so make sure you, uh, subscribe to that, listen to that, and obviously subscribe to this if you haven’t already. That would be such a let’s go. Such, such a mistake. I don’t know what you’re doing. You should definitely do that right now.

Noah Kesslin: (33:49)
I would have to agree . Yeah,

Brandon Elliott: (33:52)
100%.

Noah Kesslin: (33:54)
Oh yeah. Well awesome. I appreciate you taking the time brother, and it was great to finally talk to you in person and appreciate you for coming on. Thank you all for listening and we’ll see you next time.

Brandon Elliott: (34:03)
See you guys. God bless. Thanks.